As you all may know if you read my last post that can be found here we tried with a local celebrity for a marketing project.
The purpose of this project was to conduct an experiment and see if The Girl Next door could be used in marketing and now some time has spent since that so I think that we can present kinda accurate results.
The number of orders didn’t increase, but the total amount of the orders did, since customers rather bought the more expensive product that was being marketed.
This only lasted the few days the marketing project still had hype and when the hype died out, results returned to normal.
Overall it passed the test but was nothing special we are in a hurry of repeating.